Strategic Planning Methods and Management Recommendations for Municipal Institutions

Malvina Arimavičiūtė

Abstract


The article highlights the advantages and disadvantages of strategic planning methods and their usage possibilities in the municipal institutions. Determining the deviations between theoretical interpretation of strategic planning process and its practical understanding, the article gives suggestions for the improvement of cities and municipal institutions strategic planning methodologies. Suggesting overall recommendations for the strategic planning and management, there are such areas denoted: the increase of municipal institutions financial resources usage autonomy, broader and more effective usage of marketing methods, the improvement of inter-institutional cooperation, and the inducement of innovations.

Keywords


strategic planning methods; methodologies; management recommendations

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"Public Policy and Administration" ISSN online 2029-2872 / ISSN print 1648-2603